Reduce your exposure to chemicals commonly added to conventional cosmetics.

True organic products like ours will NOT contain:

SLS Sodium Lauryl Sulfate which is used as a foaming agent, detergent and emulsifier. It's been estimated that there are nearly 16,000 studies in the  PubMed science library about the toxicity of this chemical. Studies suggest  Sulfates are concerning because they were found to break down proteins, which can lead to a degenerative effect on the cell membranes. Sulfates were also found to leave residue in the heart, lungs, and brain.
Parabens are a synthetic  preservative. They may also be listed as  butylparaben, methylparaben, propylparaben,  Alkyl parahydroxy benzoates. Studies have shown that some parabens can mimic the activity of the hormone estrogen in the body's cells, and while estrogenic activity is associated with certain forms of breast cancer, parabens have been found present in breast tumors. A 2012 study confirmed an earlier 2004 study on parabens in breast cancer tissue again concluding that parabens are getting into the breast, and they’re getting in in significant amounts.
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 Urea, another commonly used preservative is in fact listed by the Environmental Protection Agency (EPA) on their  Toxic Substances Control Act (TSCA) Inventory. This preservative is known to release formaldehyde. The raw materials are ammonia and carbon dioxide. Manufacturers like it because it extends shelf-life. It also slightly alters the skin's structure, allowing other chemicals to penetrate deeper into the skin, it increases the moisture content in the top layers of skin, which sounds beneficial until you understand it's achieved through the use of ammonia and potentially formaldehyde. 

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Propylene glycol  (PEG) in personal care products has a rather less sinister reputation, however is classified by the FDA as “Generally recognised as safe”. It's an antifreeze that is often used in paint and plastics. It's also found in processed foods. It is used as a solvent to absorb water. Some of the most concerning research is that this compound impact on Infants And Pregnant Women. Propylene glycol enters the body as an alcohol and metabolises in the body’s enzyme pathways. These pathways do not mature in humans until 12 to 30 months of age. Infants and children below the age of 4 years, pregnant women, and those with kidney dysfunction or in renal failure are not able to eliminate propylene glycol in the body. Even the FDA concedes this inability to process and eliminate this product causes potential adverse reactions in infants and pregnant women as well as those with kidney problems. 

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Diethanolamine (DEA) often used as a foaming agent, Monoethanolamine (MEA), and Triethanolmine (TEA) are hormone-disrupting chemicals known to form nitrates and nitrosamines, often in conjunction with other chemicals present in a product, e.g. Cocamide DEA, or Lauramide DEA. They are almost always in products that foam: bubble bath, body wash, shampoo, soap, facial cleanser.  Endocrine disruptors can: Mimic or partly mimic naturally occurring hormones in the body like estrogens (the female sex hormone), androgens (the male sex hormone), and thyroid hormones, potentially producing overstimulation. They can bind to a receptor within a cell and block the endogenous hormone from binding. Studies in cells have shown that EDCs can cause adverse biological effects in animals, and low-level exposures may also cause similar effects in human beings. EDCs in the environment may also be related to reproductive and infertility problems in wildlife and bans and restrictions on their use has been associated with a reduction in health problems and the recovery of some wildlife populations.

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Nanoparticles are use in household products, drugs and cosmetics and the effects on the health of humans and the environment  long term are still a great source of debate. A study found that certain nanoparticles can harm DNA. Researchers from MIT and the Harvard School of Public Health looked at five types of nanoparticles—silver, zinc oxide, iron oxide, cerium oxide, and silicon dioxide. All of these are present in personal care products, toys, clothing etc to improve texture, kill microbes, and enhance shelf life. Normally these materials are too big to penetrate the skin or to be inhaled, but when they exist as nanoparticles, they have different physical, chemical and biological properties. For one, they can penetrate our body’s cells more easily.   The impact on the environment potentially is as concerning. Due to their super small size, nanoparticles can slip through wastewater treatment plants and survive to take up residence in our rivers, streams, and other waterways, as well as in our soils. Currently scientists are exploring the health and environmental impact of nanoparticles including examples such as soybean plants absorbing zinc oxide nanoparticles from sunscreens, cosmetics, and lotions into their leaves, stems, and bean. Along with silver nanoparticles, when inhaled, caused lung toxicity and inflammation. Copper nanoparticles possibly increasing  risk of pulmonary infections. Carbon nanoparticles (used in plastics and computer chips) may damage the lungs in a way similar to that of asbestos, potentially leading to an increased risk in lung cancers. Other studies on silver nanoparticles, which are used as preservatives, could easily migrate to plants, insects, and fish, potentially disrupting ecosystems. Silver was detected even in plants that started growing 6 months after the study.
Read more here:
Brita Belli, “Eating Nano,” E Magazine, November 1, 2012,
Twilight Greenaway, “Nanoparticles in your food? You’re already eating them,” Grist, December 3, 2012,
“Nanoparticles in our Food?” Eat Local Grown,
“Slipping Through the Cracks: An Issue Brief on Nanoparticles in Foods,” As You Sow,

Petrolatum is usually advertised as protecting the lips from sunburn, chapping etc. Petrolatum is mineral oil jelly, and mineral oil may cause issues when used on the skin photosensitivity (i.e., promotes sun damage), and it tends to interfere with the body's own natural moisturising mechanism, leading to dry skin and chapping. Effectively you are being sold a product that creates the very conditions it claims to alleviate. Why? Manufacturers use petrolatum because it is cheap. Much cheaper than natural alternatives.

PVP/VA Copolymer is a petroleum-derived chemical used in hairsprays and cosmetics. It may be considered toxic, since particles may contribute to foreign bodies in the lungs of sensitive persons.

Synthetic Colours are often labeled as FD&C or D&C, followed by a colour and a number.  Despite a long history of research supporting the notion of the potential harmful effects of synthetic colours they are still widely used in food and personal care products.

Readv more here

 Synthetic Fragrances used in cosmetics can have as many as 200 ingredients. There is no way to know what the chemicals are, since on the label it may simply say "Fragrance." Some of these synthetic compounds have been linked to headaches, dizziness, rash, hyperpigmentation, violent coughing, vomiting, skin irritation. The potential harmful effects of synthetic colours and Fragrances are now widely reported. In the USA the National Academy of Sciences points out that  95 percent of chemicals used in synthetic fragrances are derived from petroleum (crude oil). They include benzene derivatives (carcinogenic), aldehydes, toluene and many other known toxic chemicals linked to cancer, birth defects, central nervous system disorders and allergic reactions. Unfortunately, 30 years later, toxic ingredients continue turn up in products we use and breathe in on a daily basis. Some of the worst toxic ingredients used in lotions, shampoos, laundry detergents, cleaning products and so much more include synthetic scents, often listed as on labels as the elusive “fragrance.” And many on the list are known or suspected endocrine disruptors.  You can rest assured our 'fragrance' is simply the fragrance of the natural ingredients already listed plus pure organic vanilla extract...just to make is smell a tiny bit better.
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 Some further reading:



Light & gentle face moisturiser for everyday use.  Suitable for face, arms & legs.

 Our moisturiser is 100% natural, organic and toxin-free, providing safe, clean skincare with nature’s benefits.

Why choose our organic skincare?

OUR ALL 100% ORGANIC INGREDIENTS: Backhousia Citriodora (Lemon Myrtle) extract, Olea europaea (Olive leaf) extract, Glycerin, Butyrospermum parki (Shea butter), Simmondsia chinensis (Jojoba) Oil, Cetearyl Olivate, Sorbitan Olivate, Carthamus Tinctorius (Safflower) Oil, Glyceryl Stearate SE, Citric acid, Natural Fragrance
OUR FACE MOISTURISER CONTAINS NO:  Parabens, Phthalates, Sodium Lauryl, Laureth Sulphate, Propylene/Polyethylene Glycol (PEG), Petrochemicals, Artificial Fragrance, Animal Derivatives, Formaldehyde, T.E.A., D.E.A, Synthetic Fragrance/Colours, Silicones, Urea, Nanoparticles, Mica

Choosing organic  is about making lifestyle and purchasing choices that will support and nurture the Earths fragile and unique ecosystem for future generations and all living creatures. Choosing to buy products, like food, cleaning products or skincare is your contribution to helping the earth maintain its biodiversity from its plants and animals right down to the soils living organisms of insects, fungus, bacteria at microscopic levels. Every field, farm, forest and garden is connected to our earth and all living things through a minute network of living organisms support one another, many that we simply cannot see with the human eye. If you look at just one handful of leaf litter there are hundreds of thousands of living organisms that are the building blocks of our soil and the food for our plants. Spraying plants with fertilisers and pesticides not only kills off pest insects and unwanted weeds that you can see, it also kills critical contributing organisms that create balance in an ecosystem.

As the Editor of LIly Online Magazine for over 4 years I've had the opportunity to sample almost every natural and organic skincare and makeup available in Australia. I love brands like 100% Pure, Pacifica.

My aim was to create a simple face moisturiser to start and finish my day with that contained only 100% Organic ingredients. Finally HERE it is. You can visit the website at or click the SHOP NOW button. 

'I want all our readers and their families to experience a natural, healthy, toxin free lifestyle, so I created a 100% Organic Skincare Range. Starting with our Face Moisturiser'.

Lily Online Magazine Editor,

Priscilla Green 

our own NATURAL 100% ORGANIC